close
more more more PPC Management Brochure Design Jobs About Us
Our Focus

Getting your ads on platforms where your audience is most likely to convert

To help you reach your growth goals faster, your ads need to attract maximum engagement.

Our paid media professionals will audit your accounts and craft ad content that inspires your target buyers to take action.

We have a highly experienced paid ads team that works to create a custom pay-per-click strategy that is perfect for your organization. Thereafter, we identify strong revenue streams to foray into, optimize the target keywords, and bid for the best results. We perform real-time PPC campaign testing and that enables us to drive traffic to your site.

We take a data-driven approach to create customized pay-per-click strategies tailored to your business. Here’s what we focus on:

ppc checklist
Researching the best keywords: Identifying the terms that drive high-intent traffic
ppc checklist
Targeting the right platforms: Pinpointing where your audience engages the most.
ppc checklist
Media buying expertise: Leveraging our platform specialists for optimal ad placements.
ppc checklist
Staying ahead of trends: Ensuring your campaigns remain competitive and effective

Our process includes identifying new revenue opportunities, optimizing keywords, and running real-time PPC campaign tests to continually improve performance.

Backing our paid media strategists is a team of skilled copywriters, designers, and videographers who craft concise, impactful content. This collaborative expertise ensures your ads stand out and reduce CPAs, even for the toughest campaigns. We manage ad campaigns across multiple following channels

We manage ad campaigns across multiple following channels:

Google Ads
Facebook Ads
Pinterest Ads
linkedin
YouTue Ads
Bing Ads
TikTok
Spotify
Amazon
Instagram
Linkedin Ads

Backing up our paid media strategists is a team of expert copywriters, designers, and videographers trained to condense simple and complex sales thoughts into short and snappy content. We’ve realized that to be the best in our field, we need skilled experts covering every aspect of paid media marketing.

With that mindset, we’ve built a dangerously effective team capable of creating next-level ads that cut through the noise and drive down your CPAs (even if you’ve struggled with high CPAs before).

Want to know how our paid advertising team has helped scale-up brands like yours? Connect with us for a free consultation and find out.

Proven Success in Paid Ads

We’re focused on increasing conversions and maximizing ROAS (Return on Ad Spend). Our structured campaigns follow a proven approach:

Brand Core: Establishing foundational elements of your identity.
Brand Pillars: Highlighting key values and offerings.
Brand Attributes: Refining your messaging to attract diverse audiences.
Long-Tail Keywords: Capturing high-intent, specific searches.

Through constant A/B testing, creative refinements, and targeting adjustments, we ensure your campaigns stay optimized for the best possible outcomes.

Programmatic Advertising Done Right

We’ve built a repeatable and automated advertising framework that helps brands scale paid media efforts in record time. From identifying campaign inefficiencies to implementing fast, data-backed solutions, we consistently deliver results.

When you partner with us, you gain access to a full suite of paid media services, including:

ppc checklist
Competitor analysis
ppc checklist
Ad creation & optimization for paid social, search, display, shopping, and more
ppc checklist
Periodic ROI measurement & reporting
ppc checklist
Data-informed decisions to improve CPAs and ROAS
ppc checklist
Campaign optimization
ppc checklist
In-depth keyword discovery
ppc checklist
Regular campaign reports
ppc checklist
Advanced campaign consulting
ppc checklist
Continual A/B testing
ppc checklist
Landing page & CRO recommendations

Note: We don’t just run ads; we create strategies that grow your business.

Common paid advertising questions questions

And we have the answers

What paid marketing strategies do you use?

We implement data-driven paid marketing strategies to generate maximum revenue for you. Here are some of the top paid marketing strategies that we use:

  • Pay-Per-Click (PPC) Campaigns: Targeting high-intent audiences through Google Ads, Bing Ads, and other platforms

  • Social Media Advertising: Targeting high-intent audiences through Google Ads, Bing Ads, and other platforms

  • Display Advertising: Targeting high-intent audiences through Google Ads, Bing Ads, and other platforms

  • Programmatic Advertising: Targeting high-intent audiences through Google Ads, Bing Ads, and other platforms

  • Retargeting Campaigns: Targeting high-intent audiences through Google Ads, Bing Ads, and other platforms

  • Shopping Ads: Targeting high-intent audiences through Google Ads, Bing Ads, and other platforms

  • Video Advertising: Targeting high-intent audiences through Google Ads, Bing Ads, and other platforms

What are the channels you cover in paid advertising?

There are several different channels in paid advertising. The most prominent ones are:

  • Search Engines: Google Ads, Bing Ads

  • Social Media Platforms: Facebook, Instagram, TikTok, LinkedIn, Pinterest, Twitter

  • E-commerce Platforms: Amazon, Walmart Marketplace

  • Video Platforms: YouTube, Spotify, Hulu

  • Display Networks: Google Display Network, programmatic platforms

  • Mobile Advertising: In-app ads and mobile-optimized campaigns

How much money should I spend each month on online advertising?

The best part of online advertising is that you can start with a very small budget and increase your ad spend as you grow.

How much you need to spend each month depends on your business goals and the time taken to achieve those goals. If you adopt a long-term strategy, then your budget stays lower. However, if you are looking for results within a few months, then your budget will be higher.

Moreover, your marketing ad spend also depends on your industry and target location. A call with our paid marketing specialists is the best way to find an exact answer to how much you should be spending on paid ad campaigns.

Which metrics do you track to measure the success of paid advertising campaigns?

We use different advertising metrics to measure the effectiveness of paid ads. These include:

  • Click-Through Rate (CTR): To measure how well your ads engage your audience

  • Conversion Rate: To track how many users take the desired action, like purchasing or signing up

  • Cost Per Acquisition (CPA): To understand the cost of acquiring a customer

  • Return on Ad Spend (ROAS): To evaluate the profitability of your ad campaigns

  • Impressions and Reach: To assess the visibility of your campaigns

  • Quality Score: To ensure your ad relevance and reduce costs

  • Engagement Rate: For social media platforms to track likes, comments, shares, and saves

What is paid advertising?

Paid advertising is an online advertising model where you pay for displaying your ads on selected ad platforms. For example, under the pay-per-click (PPC) model, you pay whenever someone clicks on your ad. The amount that you pay is called the cost per click (CPC), and it depends on the number of bidders for your target keywords and locations.

Other common paid advertising models include cost-per-impression (CPM), where you pay for every 1,000 impressions, and cost-per-action (CPA), where you pay only when a specific action is completed.

What is a paid advertising agency?

A paid advertising agency is a marketing company that specializes in running ads on several paid ad platforms on your company’s behalf. The best paid advertising agencies have qualified paid search marketing professionals to run search and display ad campaigns to drive more traffic and leads for your business.

These agencies also analyze data, test creatives, and optimize your campaigns to maximize your return on investment. They help businesses of all sizes by taking care of the complexities of digital advertising while you focus on scaling your operations.

What are the benefits of working with Notion Technologies?

Working with our paid advertising agency ensures that your ad accounts see the highest ROAS (Return On Ad Spend) possible. We have Google and Facebook qualified paid search executives who have ample experience running search and display campaigns for many different industries. We use the latest paid search advertising techniques to drive quality traffic and leads, resulting in higher conversions

We also have a team of expert copywriters and web design professionals to help you design compelling landing pages and engaging ad copy to improve ad quality scores so that you spend less and gain more from your paid ad campaigns.

Additionally, our ongoing campaign monitoring, A/B testing, and data-driven decision-making ensure that your campaigns remain competitive and optimized for long-term success.